Bragg Gaming receives B2B supplier approval in Sweden
BRAGG GAMING has become the latest provider to receive a B2B supplier licence in the Swedish market ahead of new regulation enforcement in the country.
By gaining the supplier licence, Swedish players will continue to have access to the comprehensive range of exclusive content delivered via Bragg’s remote games server.
Bragg has been active in the Swedish market since 2019, but in a bid to further clamp down on offshore online gambling, the Spelinspektionen has given suppliers to the country’s market until July 1 to apply for accreditation, with the aim of channelling more players into the regulated space.
The Swedish market forms an important part of Bragg’s overall European strategy and 2022 figures from the Spelinspektionen put the gross gaming revenue of licenced online operators at approximately SEK12bn (USD $1.2bn).
“Our commitment to compliance is a core part of our strategy wherever we supply our content so we’re delighted to be able to continue to support the regulated industry in Sweden,” said Bragg Gaming president and chief operating officer Lara Falzon.
“We’re constantly responding to changes in legislation to stay ahead of the curve, and to be able to provide our growing, exclusive and localized content portfolio in the multiple international regulated jurisdictions that our customers operate in.”