Bragg Gaming begins global iGaming content roll-out with PokerStars
BRAGG GAMING has signed a global content distribution agreement with PokerStars, a leading brand from Flutter Entertainment, to provide a range of its successful games for PokerStars’ customers worldwide.
The agreement furthers Bragg’s commitment to becoming a must-have content supplier for global tier-one iGaming operators.
Bragg expects to begin its European roll-out with the operator, including the UK, Italy, Portugal, Spain, Denmark, Sweden and the Czech Republic, in the coming weeks, followed by New Jersey, Michigan and Pennsylvania.
The agreement with PokerStars includes proven player-favorites from the Company’s Bragg Studios, including Fairy Dust and Mystery Mine from Atomic Slot Lab and Sea of Plenty from Indigo Magic.
Additionally, Bragg will provide to PokerStars exclusive content from its Powered by Bragg portfolio, including the hit game Devil’s Lock from Bluberi. Content delivered to PokerStars will collectively provide unique and localized experiences.
“We’re delighted to partner with PokerStars, one of the most well-known global tier-one operators and a key brand from Flutter, to deliver our content to their players on a worldwide basis,” said Bragg president and chief operating officer Lara Falzon. “Our high-performing games will deliver unique experiences for their players in the UK, Europe and North America and we are pleased to be in a position to benefit from their global reach.
“This agreement dovetails with our strategy to seek out and work with major strategic partners and we believe working with PokerStars and Flutter aligns perfectly with our growth ambitions. We look forward to launching our exclusive proprietary and third-party content with PokerStars in an increasing number of markets over the coming months.”