Pragmatic Play takes live casino offering live with BetPlay in Colombia
PRAGMATIC PLAY has expanded on its standing agreement with key Colombian operator BetPlay, with the offering of its live casino products.
The leading Colombian operator gained access to Pragmatic Play’s diverse slot portfolio earlier in the year and will now offer the supplier’s renowned live casino products, having seen a period of growth and commercial success.
BetPlay customers will be able to choose from an ever-growing collection of live dealer products, including its Roulette range, Blackjack, Baccarat and Pragmatic Play’s “Mega” titles such as Mega Wheel, Mega Roulette and Mega Sic Bo.
The deal marks further growth across Latin America for Pragmatic Play, with its expansion strategy proving to be effective both locally and across its global operation.
“BetPlay is one of the leading operators in Colombia, and having our live casino games available with them will be a huge boost for both companies,” said Pragmatic Play vice president of LatAm operations Victor Arias. “The relationship between our brands has only strengthened since coming to an agreement earlier in the year, and we are excited to seeing how our live casino products are received.”
German Segura, general manager at BetPlay owner Corredor Empresarial, said: “Pragmatic Play has proved to be one of the best multi-product providers in the industry and their games have been well received by our players so far.
“Pragmatic Play’s live casino offers some of the most popular live casino games on the market, and we expect the collection to resonate with our audiences.”