Relax Gaming furthers Greek expansion with Betsson deal
Relax Gaming, the iGaming aggregator and supplier of unique content has signed a deal with Betsson that will see the supplier’s in-house and third-party content reach a broader network of players in Greece.
This partnership greatly enhances Relax’s ever-growing presence in key regulated markets across Europe and comes just weeks after the company received approval to operate in Sweden.
Renowned for its high-quality offering, Betsson has been operating in Greece for nearly two years, with the company’s array of engaging content proving popular with Greek players.
As a result of the deal, players will now have the opportunity to enjoy Relax Gaming’s extensive portfolio of top-performing slots including Temple Tumble Megaways, Money Train and Iron Bank.
In addition to the aforementioned proprietary content, Betsson customers will also have access to a wide selection of titles released by Relax Gaming’s Silver Bullet and Powered By Relax partners.
Marking the latest market entry for the leading provider, Relax Gaming was awarded an iGaming Supplier License by the Hellenic Gaming Commission at the start of 2023 after the regulator moved to a new online gambling licensing system in 2021.
Nadiya Attard, Chief Commercial Officer at Relax Gaming, said: “We are thrilled to have signed a deal with Betsson, a company that has earned its reputation for being one of the leading operators across the globe. Partnering with them in Greece where they already possess a strong understanding of the audience will be a huge benefit to us as we work to cement our foothold in the market.”
Anastasios Apostolou, Gaming Manager at Betsson Gr, said: “Relax Gaming has been a part of the Betsson family for some time now, so we are thrilled to welcome them into the portfolio of innovative gaming content partners of Betsson.gr too. With an extensive and diverse casino offering, Relax is a great fit for the Greek audience and our expanding games customer base.”
