Pariplay enhances Fusion platform with Mancala Gaming content
NeoGames subsidiary PARIPLAY has signed an agreement to add Mancala Gaming as its latest Fusion partner, with the studio’s portfolio set to attract new audiences for operators.
Following a successful integration, Mancala Gaming’s offering including hit slots Candy Clash, Fruit Collector and Séance: Mysterious Attic, will be supplied to Pariplay’s wide-ranging operator network through the aggregator´s Fusion® platform.
The Prague-based provider offers a curated range of player-focused games that are designed to appeal to Millennials and Generation Y, with a commitment to introducing new and daring concepts to markets globally.
The deal marks further growth for the Fusion platform, which has added content from a host of suppliers in recent weeks. It also enhances Mancala Gaming’s speed to market in key territories, with all launches supported through a complete suite of engagement solutions.
Pariplay’s Fusion offering consists of over 14,000 games from 80+ suppliers, as well as a comprehensive suite of back-office conversion and retention tools that enhance player value.
“As we expand globally, our aim is to bring in fresh new games studios that can add a unique element to Pariplay’s offering,” said Pariplay director of partnership Callum Harris. “Mancala Gaming’s offering certainly fits the bill, with its portfolio of titles that have a proven appeal to demographics our operator partners might find harder to reach.
“It is great for us to have signed Mancala Gaming as a Fusion® partner and we look forward to entertaining players together.”
Emiliano Sanchez, chief commercial officer at Mancala Gaming, said: “We believe strongly in the quality of our games and this agreement with Pariplay® enables us to maximise our reach by utilising an industry-leading aggregation platform.
“We are excited to see how our player-first slots content appeals to players at Pariplay’s operator partners all over the world. It is a deal that I am certain will prove to be hugely beneficial for both parties.”