Pariplay signs partnership deal with White Hat Gaming
Aspire Global-owned aggregator and content provider PARIPLAY has struck a deal to distribute its content through White Hat Gaming’s operator network.
The content, titles from studio Wizard Games and aggregated content from a wide range of other vendors, will be distributed via Pariplay’s Fusion platform, which includes over 12,000 games.
The Fusion platform also comes with a range of conversion, retention and tool mechanics that help operators engage players and maximise entertainment.
White Hat Gaming is an iGaming platform providing a casino and sportsbook Player Account Management (PAM) solution, offering over 3,000 games from 120 leading providers.
The content deal covers White Hat Gaming’s existing non-US operator partnerships within core markets, with the potential to extend to other regulated territories globally, including the newly regulated Ontario market amongst others.
“White Hat Gaming has a similar business style to Pariplay,” said Pariplay VP sales Andrew Maclean. “It is agile, fast-moving and expanding at a rapid rate in similar markets to us, with a strong core business in Europe and with similarly strong ambitions across regulated North America. To sign such a major deal at ICE London was a great moment for both parties and we look forward to working closely with such a major content provider.”
White Hat Gaming VP commercial Michael Waterfield commented: “Pariplay’s wide-ranging content, in addition to its engagement tools, has proven to be very popular across numerous markets and it’s a boost to be able to enhance our platform by offering it to our operator partners. We see this initial deal as being only the start of a long and fruitful partnership as both parties continue to make major inroads into regulated markets across the world.”
